Personal Ring Back Tone & Video Ring Back Tone

  • High revenue potential content service
  • Convenient multi-channel service ordering tools

System overview

RBT is one of the most popular VAS services during last 5 years. Its penetration is still visibly growing and generating stable income for Operators. PROTEI-RBT system is a fast way to offer Ring Back Tone service to subscribers. Due to platform’s flexibility and scalability the system can be easily adjusted according to current or new Operator`s requirements. 

In additional of traditional features (tones depending from Caller ID and time schedule, Music Box, service management elements like IVR, USSD,WEB) there are a lot of advanced options, for example: “Tone like my friend has”, “Present tone to friends”, Corporate RBT, different tone prices per purchase channel Hang-up SMS and Anti RBT. 

The solution allows quickly extend Operator`s service promotional tools, forming new marketing proposals like: “the second melody as a gift”, “get bonus points for inviting a friend”, “free trial period”, “forth melody as a gift”, “first month of subscription is free”. 

Video RBT option is supported as an important functional enhancement of the traditional RBT platform, intended for 3G users for whom videocalls are available. This service can be accessed from IMS and NGN networks also. PROTEI-RBT is a cost-effective, high performance and scalable solution with a wide range of features to suit both new and existing mobile Operators and content providers.

Key benefits

  • Different tones can be set to particular callers, caller groups and unspecified numbers
  • Service configuration depending on date, weekday and/or time
  • Tone management via SMS/USSD, IVR or convenient Web-interface
  • Dynamically updated lists of melodies
  • Recording personal phrases is available
  • Advanced options are available
  • Different service promotional tools